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  • COLLEEN LOBO

To STAGE or NOT to STAGE


By not taking the time to showcase your home’s best features, you are giving potential buyers a reason not to buy. If buyers can't picture themselves living there, they are not likely to consider purchasing your home. A savvy seller knows that a ready-to-move-in house strategically staged to sell is more enticing to a buyer. It usually sells faster and often for more money.

Working in the 6ix collaborating on an exciting project at The Foundry Lofts. This very unique hard loft conversion in Toronto located in the Wallace Emerson neighbourhood was formerly the Canada Foundry Company. It relocated to this neighbourhood in 1903 and was built to fabricate steel and iron products including locomotives for almost 80 years. Now a protected heritage site, the conversion of the building at 1100 Lansdowne is home to 104 hard lofts ranging in size from 535 to 2468 sq. ft. The recent opening of Balzac's Coffee Shop directly across the street is a fabulous addition to the neighbourhood!

I was very excited when asked to stage this gorgeous property and of course jumped at the opportunity. I have to say a huge thank you to Donna Child the Gallery Director at ARTWORLD FINE ART for loaning us this fabulous original piece called "Invincible" by Michael Nisperos. I think it totally ties the whole space together and could not have been a more perfect selection to showcase in this space. All artists and art pieces featured in this listing can be found at www.artworldfineart.com. Take a look at a few photos from my recent staging of the main floor of the 3 level loft at The Foundry Lofts to help you decide if staging your property for sale is a good investment for you.

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